At Vital Strategies, we’re reimagining public health, working for a world where everyone, everywhere is protected by equitable and effective public health systems.

• Program

Vital Strategies is a partner in the Bloomberg Initiative to Reduce Tobacco Use. We work with governments and civil society organizations to implement proven policies like those in the World Health Organization’s international health treaty, the Framework Convention on Tobacco Control, and in the MPOWER package of tobacco reduction measures. Our work has spanned over 50 low- and middle-income countries, where 80% of tobacco deaths occur.