Big Data, Big Responsibilities: The Law and Ethics of Business Analytics

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Kevin Werbach

Professor of Legal Studies and Business Ethics

 

Why this course

  • As Big Data has become near ubiquitous in corporate strategy and decision making, more business school students are entering data-related roles and the technology sector. With the growth of technology, managers need to better understand the complex and emerging ethical, legal and societal considerations that accompany the use of data and predictive analytics.

  • Professor Werbach’s course fulfills this need beautifully with a sophisticated but fun and engaging pedagogy. His curriculum partners the ethical with the technical and practical. The course gives students the skills to use analytics in a responsible way, including the ability to identify flaws and limitations in algorithms, anticipate legal or ethical controversies, and evaluate mechanisms for algorithmic accountability.

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Course Highlights

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Biography

Kevin Werbach is Professor of Legal Studies and Business Ethics, and department chair, at the Wharton School, University of Pennsylvania. A world-renowned expert on emerging technologies, he examines business and policy implications of developments such as AI, gamification, and blockchain. Werbach served on the Obama Administration’s Presidential Transition Team, helped develop the U.S. approach to internet policy during the Clinton Administration, and created one of the most successful massive open online courses, with over 500,000 enrollments. He currently leads the Wharton Blockchain and Digital Asset Project. His books include For the Win (updated edition 2020), The Blockchain and the New Architecture of Trust (2018), and After the Digital Tornado (2020). Follow him on Twitter @kwerb.