The Kentucky Bourbon Trail® Welcome Center

Open since 2018 and located on the first floor of the Frazier Kentucky History Museum, the Kentucky Bourbon Trail® Welcome Center is the Official Starting Point of the Kentucky Bourbon Trail®. Uncork our helpful concierge services, Kentucky Bourbon Trail® field guides, trail maps, and other trip-planning resources. While you’re here, enjoy The Spirit of Kentucky® exhibition celebrating the history, craft, and culture of Bourbon whiskey - America's only native spirit.

Bourbon Tastings and Tours

  • Flight Club Bourbon Tasting

    Flight Club

    Duration: 30 Minutes

    Think you know Bourbon? Time to show what you’re made of at the Frazier’s Flight Club. At Flight Club, you will be given a blind flight of three different Bourbons that will challenge your senses and teach you a thing or two about Bourbon.

  • Ready, Set, Go! Bourbon Experience Button

    Ready, Set, Go! Bourbon Experience

    Duration: 60 Minutes

    Intended for Kentucky Bourbon Trail® visitors and Bourbon buffs alike, the Ready, Set, Go! Bourbon Experience gets you a multi-brand Bourbon tasting, first & second-day admission to the museum, and much more.

  • Craft Your Own Cocktail Experience Old Fashioned drink

    Craft Your Own Cocktail Experience

    Duration: 30 Minutes

    Experience how to make the Official Cocktail of Louisville in the Craft Your Own Cocktail Experience, presented by Old Forester, at the Frazier History Museum.

  • Private Tastings & Tours

    Private Tastings & Tours

    We offer several unique customizable guided tours and Bourbon tastings led by one of our certified Bourbon stewards.

  • Museum Store T-Shirts

    Shop Bourbon

    The Museum Shop sells over 90 different brands of Bourbon and a wide variety of Bourbon-related merchandise.

  • Bourbon Limited Box

    Bourbon, Limited

    Kentucky’s finest and rarest bourbons, straight from the distillery to your door.

Bourbon Exhibitions and Programs

  • The Spirit of Kentucky Exhibition

    The Spirit of Kentucky Exhibition®

    The Spirit of Kentucky® exhibition gives an in-depth look at Bourbon whiskey and is the perfect spot to learn about America’s native spirit.

  • Couple in Bourbon Bottle Hall

    Bourbon Bottle Hall

    Showcasing a massive collection of over 250 varieties, this gallery contains every bottle of Bourbon currently in production in the state of Kentucky.

  • Woodford Reserve Master's Series at Frazier History Museum

    Bourbon Programs

    The Frazier History Museum hosts Bourbon programs meant for connoisseurs and people getting their first peek at Bourbon. Come join us!



Kentucky Bourbon Trail logo

The KENTUCKY BOURBON TRAIL® BOURBON TRAIL™ KBT™ and KENTUCKY BOURBON TRAIL CRAFT TOUR® are trademarks owned by the Kentucky Distillers’ Association and used by the Frazier Museum pursuant to license.


Reviews of the Frazier

Fantastic museum! We spent over 3 hours here. Start on the top floor and make your way down. Very informative history of Kentucky - from Explorers to Settlers to Bourbon. Really glad we made the time to visit and started our Distillery Trail vacation here. - Jackie on TripAdvisor

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Outstanding experience. I learned more about Kentucky in the 2 hrs I spent there than in my previous 68 yrs. The displays were well thought out and extremely interesting. The museum has 3 floors of easy to navigate space. Great museum and a must see when visiting Louisville. - Larry H on Google

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We did the ready, set, go bourbon tasting there. The host was excellent and presented a ton of bourbon knowledge. They did not limit to one brand and gave a good general introduction. Highly recommend as a start to your bourbon trail tour. You also receive a pass to the History museum part. The museum part is a plethora of Kentucky history and facts. A must stop for anyone visiting Louisville. - Adventures by K. on Yelp

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Fantastic museum! We spent over 3 hours here. Start on the top floor and make your way down. Very informative history of Kentucky - from Explorers to Settlers to Bourbon. Really glad we made the time to visit and started our Distillery Trail vacation here. - Jackie on TripAdvisor 〰️ Outstanding experience. I learned more about Kentucky in the 2 hrs I spent there than in my previous 68 yrs. The displays were well thought out and extremely interesting. The museum has 3 floors of easy to navigate space. Great museum and a must see when visiting Louisville. - Larry H on Google 〰️ We did the ready, set, go bourbon tasting there. The host was excellent and presented a ton of bourbon knowledge. They did not limit to one brand and gave a good general introduction. Highly recommend as a start to your bourbon trail tour. You also receive a pass to the History museum part. The museum part is a plethora of Kentucky history and facts. A must stop for anyone visiting Louisville. - Adventures by K. on Yelp 〰️

Plan Your Visit